Online personal finance service Mint.com has added an inbound SMS feature to help consumers avoid overdrafts and other fees and maximize reward points. The new addition gives consumers instant access to an overview of their entire net worth via their handset. The free online service now supports more than 7,500 financial institutions.
Even without this feature, Mint.com is one of the most interesting online businesses to come around. It sells itself as FREE, intelligent online money management. It actually helps its users save money. While existing personal finance software packages require hours to set up, a passion for accounting and hours of weekly maintenance, Mint is virtually effortless. It does this by automatically pulling together bank, credit union and credit card data, and provides up–to–date and accurate views of a user’s financial life.
Consumers can text keyword “Bal” or “Balance” to short code “MyMint” (696468) to receive real-time balances for the checking, savings, credit union and investment accounts they track using Mint.com. Mint.com users can now find out in the checkout line whether they should use debit or credit, and which of their cards to use. Pretty innovative in these financial times.
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