http://www.themultitasker.com/2008/12/can-twitter-become-an-ad-network/ Interactive Marketing, Social Media and the Digital World Sat, 19 Jun 2010 02:56:56 +0000 hourly 1 http://wordpress.org/?v=3.0 http://www.themultitasker.com/2008/12/can-twitter-become-an-ad-network/comment-page-1/#comment-507 Donna Wed, 31 Dec 2008 03:58:19 +0000 http://www.themultitasker.com/?p=503#comment-507 Funny, I just wrote on my Twitter how very sick and tired I am of marketers marketing their stuff in the guise of following me. It's a real turn off. If this sort of thing continues on Twitter, I'm out of there. Funny, I just wrote on my Twitter how very sick and tired I am of marketers marketing their stuff in the guise of following me. It’s a real turn off. If this sort of thing continues on Twitter, I’m out of there.

]]> http://www.themultitasker.com/2008/12/can-twitter-become-an-ad-network/comment-page-1/#comment-504 Jeremy Wed, 24 Dec 2008 16:34:09 +0000 http://www.themultitasker.com/?p=503#comment-504 I call fail on step one. No way Twitter would survive spam tweets injected into a user's feed. I'd stop following that person in a heartbeat. The real value of Twitter to the ad industry is as a vector for viral marketing. Make stuff that is so cool that people want to tweet about it and watch it rise to the top of the TwitScoop. Or provide bite size pieces of larger content, like this blog does. But try and shoehorn ads, no matter how targetted, into people's feeds and I say the whole thing shrivels up and dies. I call fail on step one. No way Twitter would survive spam tweets injected into a user’s feed. I’d stop following that person in a heartbeat. The real value of Twitter to the ad industry is as a vector for viral marketing. Make stuff that is so cool that people want to tweet about it and watch it rise to the top of the TwitScoop. Or provide bite size pieces of larger content, like this blog does. But try and shoehorn ads, no matter how targetted, into people’s feeds and I say the whole thing shrivels up and dies.

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