On SuperFan, you will find an interesting solution that allows you to become a fan of the widest assortment of matters you can imagine. These things are called Faves on the site, and are arranged in ten major groups such as music, tv/movies, celebrities, and sports, as well as brands, schools, books and games, in addition to politics and places. SuperFan is different to many sites due …
Twubs is a new initiative that revolves around hasthags. More precisely, it revolves around meta-hashtags. A meta-hashtag is a classification system whereby users can attach a purpose to any given tag. For example, the hashtag #rr refers to restaurants, the hashtag #re alludes to events and so forth. Such a solution lets anybody come across disparate social media content in the same spot and access it effortlessly.
Managing profiles and accounts across multiple social media platforms can be a daunting effort. How do fans, friends and others know where you share the most? Are you actually a blogging junkie, or perhaps you’re Twitter addicted? GeekChart is a pretty cool tool to discover the answer to these questions. It’s also a way to share the results with all of your friends and your network.
ReportingOn.com is a simple way for journalists to update their peers on the stories they’re working on right now. Journalists can tag 140-character-or-less updates with the beat they are on, and find peers reporting on similar beats to make connections. This way they can introduce themselves to potential mentors, or discover an unsung heroes in their field.
A friend told me about DevHub earlier today as they were about to launch to the public. They offer a solution that enables users to create and publish multiple websites and offers a way to monetize them in the same process. Think of it as a WYSIWYG website editor (much like Website Tonight) mixed with a series of widgets that ease the process of trying to monetize a website. My main concern with this model, regardless of how easily one can build a site, is that in order to monetize it needs traffic. This service, like all quick build solutions can’t help there.
There are many options in the game of monitoring your brand online in the social web. Radian6, SentimentMetrics, even Google Blog search. KillerStartups.com has enlightened me to another option in the market, Mighty Brand. Just as in the physical world, people talk about your brand on the web, and the things they say do make a true difference. They are sustaining you, after all, and if they are not satisfied with the services you render that might be the end of it for you – provided you don’t act in consequence. This new web service is there to let you do just so. It will let you collate the mentions concerning your brand on the WWW, monitor its reputation and even engage directly into conversation with your customers should explanations be forthcoming.
I read this week of the shutdown of Honeyshed, the Publicis Groupe’s much-watched online-shopping venture, just months after it finally got up and running. The ill-fated creative experiment was the brainchild of David Droga but was birthed through a partnership between Mr. Droga’s agency, Droga5, hotshot production house Smuggler and funding from Publicis, which published reports put at about $25 million. Its aim was to reinvent the online-shopping experience to make it more entertaining and engaging for the 18- to 35-year-old-set. Users could digitally “window shop” brands via vignettes in which attractive youngsters peddle products on channels dubbed “Fun Shit” and “Kicks to Lids” before making online purchases.
As I have mentioned in previous posts I use Twitter. What people are wondering is how Twitter is going to monetize itself. Recently, they announced the hiring of executives focused on revenue and monetizing strategies. Monetizing Twitter is one of the hottest topics around, and a question that has more than one expert (and pundit) guessing away. Enter adCause, a new advertising service that offers its own take on the dilemma.
Essentially, adCause connects Twitter users with those businesses looking
Last summer, Yahoo took the liberty of updating its standard terms of service to allow itself to modify paid search accounts as it sees fit, leaving the advertiser to accept full responsibility for Yahoo’s keyword updates, copy updates, and other campaign modifications.
As a good search marketing practice, Yahoo shouldn’t be touching these campaigns at all without the advertiser’s desire for assistance (in effect, the only choice under these terms is to accept the terms or lose your account access), and search advertisers running on the Yahoo master service terms should pay close attention.
I haven’t written about a startup in a while, mainly because there have been so few startups that have been of interest to me. Having just started a new full time role at Rogers Media in Toronto, I am much more interested in the art and science of SEO and SEM. As such, I have found a new startup that really intrigues me. The company is Concentrate.
In their own words, Concentrate is the innovative search analytics tool designed for SEO and paid search professionals who want to make sense of search keyword data and make the most of search investments.
Here is another start-up portal trying to gather an audience. The difference is that the audience this portal is looking for are small business owners. A visit to this portal is a good prospect for the many small business owners and fresh entrepreneurs that make up the online community. So what is BizSugar?
In principle, BizSugar is a social site where both news and tips are submitted and then digested and put into practice by site users. In addition to that, visitors can vote on the posted items and decide on the best strategies and procedures on offer. The featured articles are grouped under several headings, and these include “Products and Services”, “International Trade” and “Franchises”.
Ever want to know who is hosting a website? Kind of like a peeping Tom for the techie crowd? Well, WhoIsHostingThis.com is a popular webmaster tool that lets you discover who hosts any website. Since its launch last year, the site has attracted a lot of attention and it has become the ‘go to’ tool for webmasters seeking this information, serving approximately 100,000 requests each …
What GlanceMap does is to provide users with the wherewithal to look up people online, like somebody you saw in the street and didn’t have a chance to talk to and now regret it. These are termed “glances” in the site’s parlance, and they can be looked up via a provided GoogleMap. Sound a little like something you already may know about? Try the missed connections section of Craigslist (and …
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